LEAD Podcast

Exploring the intersection of experimentation, analytics, and design through conversations with industry leaders and innovators.

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Latest Episodes

Episode 3: The Future of Analytics & AI with Simo Ahava
Episode #3

The Future of Analytics & AI with Simo Ahava

Deep dive into analytics, AI, and technical marketing with legendary Simo Ahava exploring GA4 and cookieless future.

Analytics AI GA4 GTM
33 mins 2024
Episode 2: Innovation in Experimentation with Ellie Hughes
Episode #2

Innovation in Experimentation with Ellie Hughes

Strategic tool selection for impactful experimentation with Ellie Hughes covering data-driven decisions.

Experimentation Analytics Strategy
27 mins 2024
Episode 1: Creativity Meets Technology with Kyle Aaron
Episode #1

Creativity Meets Technology with Kyle Aaron

Kyle Aaron explores how creativity bridges technology and design for business growth in hospitality industry.

Creativity Design Technology
42 mins 2024

Topics I Cover

Analytics

  • Digital Analytics Implementation
  • Data Strategy & Governance
  • Analytics Tools & Platforms

Experimentation

  • A/B Testing Strategies
  • Optimization Programs
  • Statistical Methods

Design

  • UX Research & Design
  • Design Systems
  • Data Visualization

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